Catalog of Bleu mon Jules

5 Essentials for a Retro Chic Look in Saint-Tropez

Summer in Saint-Tropez transcends simple sandy beaches, reaching its peak when the sun sets and the spirit of the Riviera awakens. On a boat, a man and a woman embody the relaxed and elegant style of the brand Bleu mon Jules. The woman wears a light-colored shirt with embroidered details on the sleeves, and a swimsuit underneath, while the man is dressed in a white shirt adorned with a blue pattern, paired with white pants. His yellow sunglasses add a touch of sophistication. Their outfits evoke a nostalgic and poetic elegance, far from the flashy luxury of major brands. The maritime setting, with turquoise waters and a beach in the background, emphasizes the summer and free-spirited atmosphere of the Riviera, perfect for navigating between a seaside cocktail and the best nightclub in Saint-Tropez.

Bleu mon Jules Striped Blue and White Terry Shorts - S/M

Striped terry is the fabric of the Mediterranean. The one from beach cabins, towels on the docks, lazy mornings. We made it into shorts. Blue and white stripes, short cut, elastic waistband with drawstring. The material is soft, absorbent, lightweight. It dries quickly and is worn even faster. Embroidery "Bleumonjules · Saint-Tropez" on the thigh, discreet like a passport stamp that you are proud to have. Two pockets. One drawstring. Nothing else to know. To be worn with the sailor shirt. Or with nothing else. 100% terry cotton · Unisex cut · Elastic size.

€85 per piece

Bleu mon Jules x Torpez - Summer Evening

One night, one blue, one vibe. Bleu mon Jules partners with Torpez for a free, hedonistic night in Saint-Tropez. Join us on July 17, 2025, starting at 9 PM, dress code in blue attire. Entry: €20.

€20 at the entrance

Blue Cap my Jules "love this place" - One size

This one is recognizable from afar. Ecru on top, forest green on the visor. In front, in large: the embroidered silhouette of a woman lying down sunbathing, "Blue my Jules · We love this place · Saint-Tropez, France". All the brand's DNA on six centimeters of fabric. Woven label inside. One size. Adjustable. Adjustable · Embroidery · Cotton · One size

€35 per piece

Blue my Jules Evening: The Blue Java

Discover the Blue Java, the festive and authentic spirit of Blue my Jules. From Ponche in Saint-Tropez to the Lille Braderie, join our community for unforgettable evenings.

Blue my Jules Hydra - Unisex Embroidered Shirt Ecru

The Hydra shirt, inspired by the island of Hydra, evokes Greek light and Mediterranean elegance. Made from lightweight and breathable linen, it stands out with its ecru color, adorned with exclusive blue embroidery. On the heart side, an embroidery representing a rising sun catches the eye, while the back features stylized waves, symbolizing the maritime spirit of Greece. The unisex and fluid cut allows for great freedom of movement, ideal for a casual wear, whether open over a swimsuit, tied over linen pants, or tucked under a sea breeze. The bottom of the shirt is also decorated with a wave pattern, adding a touch of originality. Handcrafted in Greece, this shirt embodies a free lifestyle and is perfect for those who wish to live in harmony with the sea and the sky.

€185 per piece

Blue my Jules The Striped 2026 - Blue and White Striped Pants - S/M

These pants, the result of a collaboration between Blue my Jules and Maison Stellaire, embody French artisanal craftsmanship. Handcrafted from 100% cotton canvas, they feature a fine blue and white stripe, evoking the maritime ambiance of docks and beach cabins. The pants are designed with an elastic waistband for optimal comfort, whether on a sailboat or on a terrace. They have two front pockets and an embroidery as well as a sewn label on the right side, adding a distinctive touch to their design. Visible in the images, the cut is loose and relaxed, offering great freedom of movement. Available in two sizes, S/M and L/XL, this model honors the French textile tradition while being modern and functional.

€175 per piece

Blue my Jules White Terry Shorts - S/M

A summer piece designed to be worn without thinking. The white terry fabric captures light and highlights the tan. The short cut frees the body, and the elastic waist ties naturally. A red piping runs along the legs, this detail that changes everything and recalls the ringer spirit of the collection. An embroidery "Bleumonjules · Saint-Tropez" in red signs the piece, discreet like a souvenir. To be worn with a t-shirt or our linen shirt. Short cut · Elastic waist with drawstring · Red piping · Embroidery · Terry. Ella is wearing a size S/M short: 1.72 for 60 kg.

€85 per piece

Blue Trim T-shirt - 70's Ringer - My Jules

A t-shirt that smells of salt and sun. The silhouette of a woman lying down, embroidered on the front, somewhere between Pampelonne beach and a memory we don't want to forget. The cut is feminine, slightly short. The collar and sleeve hems in navy or red evoke the 70's ringer spirit, that detail that changes everything. She wears a size M for 1.72m / 60 kg. White with navy blue trim • Embroidered silhouette of a woman lying on Pampelonne beach • Cotton, slightly short feminine cut, 70's ringer style

€45 per piece

Ecru and Green Baseball Cap - Bleu mon Jules

Ecru and Green Baseball Cap Bleu mon Jules, elongated silhouette embroidery We Love This Place Saint-Tropez.

€35 per piece

Faded Red Cap - One Size - Bleu mon Jules

A cap that looks like it has already experienced a summer. The faded red gives it a patina that cannot be bought, only earned. Front: "Bleu mon Jules · Côte d'Azur", embroidered in white with the leaning palm tree. On the side, a small embroidered sardine, a subtle and discreet nod to the Mediterranean. Curved visor, adjustable closure, woven label inside. It protects from the blazing sun and can be worn both on a boat and on a terrace at midnight. Adjustable · Embroidery · Cotton

€35 per piece

Gift Card - Bleu mon Jules - €10.00

Give more than a gift. Give a fragment of summer frozen between blue sky and salty skin. The Bleu mon Jules Gift Card is an invitation: to choose your favorite piece from our limited collections, to share the emotion of a Java Bleu evening, to extend the magic of a Tropezian memory. The card is valid across the entire site, with no time limit. It can be used in one or multiple transactions.

€10 per piece

Navy Blue Cap - One Size

A cap that looks like it has already lived through a summer. The faded navy blue gives it a patina that cannot be bought, only earned. Front: "Bleu mon Jules · Côte d'Azur", embroidered in white with the leaning palm tree. On the side, a small embroidered sardine, a subtle and discreet nod to the Mediterranean. Curved visor, adjustable closure, woven label inside. It protects from the blazing sun and can be worn both on a boat and on a terrace at midnight. Adjustable · Embroidery · Cotton

€35 per piece

Nude | Artistic Gallery Bleu mon Jules

Explore the gallery of artistic photographs Bleu mon Jules, where analog shots capture the beauty of the body in its purest state. The images reveal sunny scenes, highlighting feminine silhouettes in various environments. In one of the photos, a model stands by the sea, surrounded by blue umbrellas, with a sparkling sea in the background. Another image shows a naked woman against a vibrant yellow wall, next to a lifebuoy, creating a striking contrast. On a sailboat, another model poses with the blue sky and white sails, evoking a sense of freedom. Finally, a last photo features a woman standing near a blue and white striped umbrella in crystal-clear water, with a lush coastal landscape in the background. This aesthetic vision is inspired by freedom and timeless elegance, celebrating natural beauty and the simplicity of forms.

Red Border T-shirt - Women's Cut - Bleu mon Jules

A t-shirt that smells of salt and sun. The silhouette of a woman lying down, embroidered on the front, somewhere between the beach of Pampelonne and a memory we don't want to forget. The cut is feminine, slightly short. The collar and sleeve hems in navy or red evoke the ringer spirit of the 70s, this detail that changes everything. Ella wears an M for 1m72 / 60 kg. White with red border • Embroidered silhouette of a woman lying on the beach of Pampelonne • Cotton, slightly short women's cut, 70's ringer style.

€45 per piece

Red Striped Pants - Cargo Cut - Size S/M

The fine red stripe on an ecru background. A color that changes from our usual navy, more sunny, more unexpected. The kind of pants that catch your eye without you immediately understanding why. Straight and relaxed cargo cut, with two patch pockets on the thighs. An embroidery "Bleu mon Jules" in red, on the thigh. The elasticated waist adapts, the fall remains impeccable. On the sailboat or on the terrace, it fits both. Elastic waist · Cargo pockets · Red embroidery · Straight cut.

€165 per piece

Striped Shirt - Blue my Jules - Size XL

A shirt that you put on without thinking and never take off. The blue and white striped linen allows air to pass through, captures light, and moves naturally with every movement. Open collar, straight cut, rounded finish at the bottom. A patch chest pocket, embroidered "Blue my Jules" in red, including palm trees. The sleeves roll up in two seconds. It can be worn open over a t-shirt, against the skin, or tied at the waist on the boat. It pairs with the sponge shorts, striped pants, or nothing at all on a beach. Open collar · Embroidered pocket · Buttoned cuffs · Striped linen · Straight cut

€145 per piece

Striped Swimsuit - Riviera Elegance

The striped swimsuit is not just a simple beachwear; it is the symbol of timeless elegance inherited from the 60s and the charm of Saint-Tropez. For a harmonious look, choose the right type of stripes, match the colors with the Mediterranean spirit, accessorize your beach look, and maintain your swimsuit to preserve the brilliance of the lines.

Two-tone Beige and Blue Cap - Popcorn Cap - One Size

Two colors that may have never thought they would end up together. Popcorn beige meets faded navy blue on the visor: a soft, retro contrast, instantly recognizable. On the front, "Bleumonjules · Saint-Tropez" embroidered in blue cursive script, in a rounded cartridge. The kind of logo you might have seen on a Southern sports club cap from the 80s. Curved visor, adjustable closure, woven label inside. One size. Adjustable · Embroidery · Cotton

€35 per piece

Women's Tank Top - Ribbed Cotton - Côte d'Azur Embroidery

The first tank top from the brand. It was about time. Ribbed cotton, fitted cut, "Bleu mon Jules · Côte d'Azur" embroidery in the center. Nothing superfluous. Just what you need to go from the boat to the terrace without changing. The ribbed fabric changes everything: more structure, more texture, a material that ages well and wears even better. Fanette is wearing a size M tank top: 1.68 for 56kg.

€40 per piece